TV3 News interviewed Alec Ross, Senior Innovation Advisor to US
Secretary of State Hillary Cinton, about his role in the upcoming
Project Revolution conference in September 2012. This conference is
being organised by Auckland University to study the impacts of digital
innovation and the rise of social media.
During the interview Alec was asked if there were any New Zealand technology projects that have caught his eye.
“There’s one that’s really interesting called (C-Dax) Pasture
Meter. It’s fascinating. It takes 200 measurements per second to
identify how much grass is in the paddock and to more effectively
distribute dairy cows. And it’s being used all over the world right now
and it’s adding, I’ve heard, up to $57,000 per dairy farmer in revenue.
So this is a big deal. It’s the everyday innovations that can change the
In 2012, Newsweek named Alec in their Digital Power Index Top 100 influencers, listing him among other “public servants defining digital regulatory boundaries.”
Click on the link to see the full interview:
(NB: C-Dax Pasture Meter features at 3:48)
For more information of how the C-Dax Pasture Meter can work for you visit www.pasturemeter.co.nz or call 0800 230 230.